BIG3 Receives Sports Business Journal’s First-Ever Best in Web3 Award
The BIG3 basketball league has won the Best in Web3 award from the Sports Business Journal for its Forever Experience Action Tokens (FEATs), which provide blockchain-backed ownership-like benefits for its teams. These are the first blockchain-powered offerings for a professional sports team or league that allow buyers to have utility in a professional sports team, offering benefits above and beyond the perks of fan clubs or season ticket holders. Benefits of owning these tokens include exclusive meet-and-greets with players and coaches, VIP game-day experiences, one-of-a-kind merchandise, and strategic input on league and team calls with referees, coaches, players, and commissioner Clyde Drexler. Among the high-profile FEAT owners are Gary Vaynerchuk and VeeFriends, Bill Lee of MyDoge/DogeCoin, PayPal co-founder Ken Howery and Snoop Dogg, DeGods NFT community, and Krause House. The project was developed by the BIG3 team in a bid to provide the best possible experience for both players and fans. The BIG3’s sixth season is due to begin at the United Center in Chicago on June 25, 2023, and will air live on CBS and Paramount+.